VICE-PRESIDENT OF MARKETING AND COMMUNICATIONS Caroline Iu bassmark@sfu.ca

VICE-PRESIDENT OF MARKETING AND COMMUNICATIONS

Caroline Iu

bassmark@sfu.ca

MARKETING

WHAT IS THE MAIN ROLE OF THE MARKETING PORTFOLIO?

As the Marketing portfolio of BASS, our most important duties include:

  • Maintain and strengthen the BASS brand and image 

  • Oversee all communication and media channels used by the Business Administration Student Society

  • Create and coordinate strategic marketing strategies for all of BASS' activities

WHAT ARE YOU EXCITED TO DO IN YOUR TERM?

Learn more about creating and implementing strategic marketing campaigns to engage students in the Beedie Community. While, creating a mentor-mentee relationship with the Marketing Coordinators to provide them the skills to succeed in their future roles.

WHAT IS YOUR SPIRIT ANIMAL AND WHY?

🐻 A bear. They work quietly throughout the summer looking for food so that, they can hibernate in the winter. Similarly, I work quietly in the background so that, marketing material can be organized and launched for students to learn about opportunities.